AFP Smart: A Guide to Quick Wins-- Build Consensus, Focus Efforts, Achieve Change
Advance Family Planning’s (AFP) advocacy approach focuses on achieving “quick wins”---critical policy or funding decisions that must occur in the near term to achieve a broader goal. These generally result in increased funding; a change in a law, policy or regulation; or improved implementation or accountability of an existing law, policy or regulation. AFP SMART: A Guide to Quick Wins outlines a step-by-step approach to developing a focused, collaborative advocacy strategy that leads to quick wins. This guide includes examples from AFP’s focus countries on what has worked to increase financial and political support for family planning. It also includes group exercises and worksheets to foster the creation of a results-oriented plan for reaching the right decision maker with the right message at the first time.