KM promotes adaptation of knowledge to inform policy, improve programs, enhance training and education, and promote research efforts. Uptake and application of knowledge will be accelerated if knowledge is adapted to fit the needs and circumstances of the audience (e.g., value, geographical and cultural differences, personal and organizational readiness, etc.), particularly if it makes the task easier and a successful outcome more certain.  Furthermore, who undertakes and promotes the adaption can have important implications for use.  Knowledge adaptation can and should target internal staff and external audiences that organizations serve.