Communications Handbook for Clinical Trials: Strategies, Tips, and Tools to Manage Controversy, Convey Your Message, and Disseminate Results

Using case studies and practical insights culled from communications experience in clinical trials from around the world, this handbook covers the spectrum of communications planning, strategies, and activities needed at each stage of a clinical trial. It offers practical guidance to clinical trial staff and research partners on how to anticipate and respond to the special communication challenges posed by the conduct of clinical research. First published in 2010, the handbook is now available online with additional resources, including videos, slide presentations and new case studies.

Length: 
252 pages
Year: 
2014
Organization: 
Microbicides Media and Communications Initiative, FHI 360
Languages: 
English
Author(s): 
Robinson ET, Baron D, Heise LL, Moffett J, Harlan SV